Today, the companies part of the post COVID-19 transformative program of the Economic Chamber of North-West Macedonia, participated in the digital marketing training. The training was conducted by Venhar Ramadani, owner of Telegrafi portal in North Macedonia, who provided participants with theoretical and practical knowledge of the digital world and the potentials and risks of communication through digital marketing tools. The training is part of the Post Covid 19 Transformativ Program implemented by ECNWM with the support of the USAID Business Ecosystem Development Project.

In this training was discussed about how to create content for a website, how to introduce companies through online media, how to use digital tools for better presentation, the use of social networks and the importance of communicating through digital technologies with the audience. During the training, ECNWM representatives and the trainer also answered participants’ questions about digital marketing and the digitalization process through the creation of marketing content for social networks and video promotion.

Each company that will be part of the program will win a special post Covid-19 program, business plan, sales training, online marketing, negotiation, mentoring, action plan and promotional video. Companies also gain free membership and full support to maintain existing markets, expand their business, open new markets and increase their sales, promotion and production capacity, create new jobs and revenue growth.